Recruiters/Sourcers — ever wonder what separates good from great? It’s not just tools — it’s intelligence.
Well, this is where that actually begins — with Market Intelligence and Business Intelligence.
They're not the same, but when used together, they turn a good recruiter into a trusted talent advisor.
🔍 Market Intelligence = What’s happening outside your company
It’s about knowing:
Who’s hiring, who’s laying off
Which skills are in demand in which cities
What your competitors are paying
What roles companies are scaling next
It helps you source smarter and faster because you're not guessing — you're mapping.
📊 Business Intelligence = What’s happening inside your company
It’s the data from your own hiring process:
How long it takes to fill roles
Which sources bring the best hires
Offer acceptance rates
What hiring teams are doing well — or slowing things down
This helps you improve your own efficiency and make data-driven hiring plans.
Happy Sourcing!